IE Photography is a commercial photography firm run by Mark Carr.

Mark’s previous career was as a criminal solicitor at a large law firm in the Northwest. Because of his legal background, he is ideally placed to undertake forensic photography projects for use in legal cases.

Brightspark was asked to help him develop some PR work that could be pitched at legal publications.

• Brightspark drafted an article on forensic photography, by-lined to Mark
• The article was ‘pitched’ to leading legal publications
• It was published in the Law Society Gazette and Solicitor’s Journal
• Reprints from the article were used as a direct mail campaign