Posts in Running a small business
Time savers to get more done

Marketing is not what it was. We're constantly under pressure to get more done. Back in the dark ages, we created an ad, sent stuff in the post or wrote a press release - we pushed it out, and then got on with our normal day jobs. But now, of course, it’s a totally different ball game. We need to continually keep our social media, blogs and heaven knows what else, continually fed - like throwing lumps of raw meat to a wild beast chained in the basement.

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Getting Stuff Done

I spent a lovely morning with one of my clients yesterday. We talked about her marketing, played around with ideas, updated the marketing activity plan, had a look at new ways of doing things, which of course created a mountain of work. So with that in mind, I thought it would be useful to think about some tips that will save time and make like a little bit easier.

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Watch out for guru overload

I don’t know about you, but I’m feeling a bit jaded and overwhelmed by people telling me what I should and shouldn’t be doing in my business. I accept that I probably add to the information overload with my own meagre twopenneth worth from time to time - but I hope I do it in the spirit of ‘sharing and things to try’ rather than laying down the law like a Banana Republic dictator.

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